Fundi Table
Founded 2024
Business development, web development, e-commerce, brand building
Fundi Table is a custom-built digital marketplace and social media platform connecting Swedish producers, farm shops, restaurants, and consumers. Designed to boost visibility, sales, and community engagement, it combines e-commerce with interactive social features such as feeds, likes, comments, and vendor/retail profiles. Users can post products, events, and regular updates, while built-in messaging and request/quote systems make direct communication seamless.
Developed using WordPress Multisite and WooCommerce with extensive custom coding, the platform supports multiple product types — from simple items to curated boxes and subscription products — alongside a scalable vendor subscription model. Vendors and retailers can link their own domains, giving them independent yet interconnected storefronts.
Key Features
- Social feed with post types: products, events, and general updates
- Like and comment functionality for engagement
- Vendor and retail profiles with domain linking
- Built-in messaging and request/quote system
- Vendor subscription system for monetization
- E-commerce with simple products, boxes, and subscription products
- Custom vendor dashboards with analytics and management tools
- SEO-optimized vendor/product pages
Tech Stack
- Social feed with post types: products, events, and general updates
- Frontend: HTML, CSS, JQuery, JavaScript
- Backend / Database: PHP, WordPress, MySQL
- Other tools: Custom plugins, Schema markup, Google Analytics, Hotjar
Skills applied – WordPress Multisite · WooCommerce · Social Platform Development · Custom Plugin Development · Vendor Dashboards · Subscription Systems · Real-Time Tracking · Messaging Systems · Technical SEO · UX Design · Marketplace Architecture · E-commerce Strategy · Brand Identity
